Can’t Avoid The Droid: Motorola Celebrates Sales Spike

This image described by iPhone, Motorola, BlackBerry, Droid, brand loyalty, Yougov-brandindex-moto-sm

Motorola haven't had a hit cell phone since the Razr — which was basically a StarTac v2.0 with even crappier battery life — so you KNOW they're digging the above chart from YouGov BrandIndex, tracking brand loyalty in the crucial adult-male demographic.  As you can see, the Moto Droid recently spiked in guy popularity, while the iPhone and Crackberry took nosedives in the same period.  Mind you, these are short-term (and highly volatile) figures, but clearly show that the right phone at the right time can not only rescue a left-for-dead hardware manufacturer (*cough*Palm Pre*cough*), but also pose a credible threat to the iPhone juggernaut (and you KNOW the Verizon folk are crowing "Can you hear us NOW, bitches?!?").

For more on the Droid, be sure to check out our recent Review Mix.

[Via Engadget]

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