Your clone sleeps alone.
That's the newest edict from the App Store, who — fresh off their ill-received smutware ban — is now targeting template-generated "cookie cutter" apps that bring nothing new to the table. After crowing about the quantity of iPhone/iTouch apps you can download, Apple seems to be stepping back a bit and saying "Um, maybe quality is important, too."
Unlike the naughty-app imbroglio, the issue here is easily-created "fritterware:" apps that are basically nothing but RSS feeds or overblown business cards. The app templates themselves are not being targeted per se, and in fact at least one app-generator company (Appmakr) says it is working with the House of Jobs to add greater value to their product in the form of in-app purchases and instant notifications, among other enhancements.
Still, more than a few developers are growing leery of Apple's about-faces — switching from "Bring us your apps!" to "Don't bring us those kinds of apps" at a moment's notice — and many wonder what the next "those kinds of apps" might be…