Mygazines, digital publishing company has launched an iPad Edition. It is not an iPad app, it is not available from the app store, but rather a browser-based mobile reading system.
It is part of Mygazines Mobile, the universal e-reading system works on many touch-screen devices; iPhone, iPod touch and Android phones.
It really shines on the iPad, with the large screen and multimedia capabilities.
Features include page flipping, article lists, page listings and thumbnails, social bookmarking, tap to zoom, and links.
The pages look great in portrait as well as landscape.
Publishers can customize options and colors for their pages to create a unique branded interface. This site is a winner, possible one of the best way to read magazines on the iPad.
Also, it's a proof that not everything should be an app
The demo video: