Looks like Apple is planning on holding that event a little sooner than we had imagined. As in one week from today. That's September 1 at 10AM Pacific.
The guitar with the Apple logo soundhole seems to indicate that the event will somehow focus on music. Perhaps we will see the new line of devices in the iPod family? Some enhancements to iTunes for streaming video alongside the new iTV?
One thing for sure is that we will see Apple's new music players, but whether or not the announcements fit the rumors remains to be seen.
As always, iSmashPhone has your back and will be liveblogging the event to make sure you don't miss anything.