The New York Times announced it will soon offer a range of digital subscription plans to read the newspaper online. More importantly, it will be offering iTunes users the ability to subscribe in-app, with the House of Jobs skimming 30% of the fee off the top.
While the digital subscriptions are scheduled to launch March 28, the in-app functionality is not expected until the end of June. Additionally, you don't have to be a subscriber (electronic OR dead-tree) to access the online content on your computer or iDevice — however, you will be limited to 20 articles per month, after which you'll be politely encouraged to cough up for a full online subscription. (Home-delivery subscribers are exempt from this condition.)
Digital subscriptions will be for four-week intervals, and tiered according to the target device(s): for US$15.00, you can access both the NYTimes.com website and get your current events on your iPhone (or other smart handset). Got an iPad? The rate bumps up to US$20.00 per four weeks (web access included). If you want web, iPhone, and iPad, that'll cost you US$35.00 for the four-week period.
It's expected that the Times will also offer introductory subscription specials when the service first launches.