According to a recent report by TechNet, Apple helped popularize the “App Economy,” by launching their App Store.
It’s said that the App Store has actually managed to create nearly half a million US jobs, 466,000 to be more precise, in four years. TechNet is a bipartisan political network made up of tech CEOs and Senior Executives. They reached out to South Mountain Economics LLC to figure out the impact of this App Economy. They did everything from keyword research to looking at job ads, and more.
App Stores have existed for some time already, but they were never hugely popular until Apple’s platform launched in 2008. As popularity of these platforms grew, companies like Zynga emerged and other established names like Electronic Arts started investing heavily an mobile development.