PayPal today introduced its SDK (software development kit) to give app developers the ability to add mobile payment and checkouts to iOS apps. An SDK is a set of tools that app makers and developers can use to integrate features to their applications. That’s a very basic explanation, but it’s more or less what you need to know if you aren’t a developer. For users this means easier PayPal transactions in iOS.
Currently, paying via PayPal simply launches mobile Safari for the transaction. This SDK will put PayPal directly within the app. Even cooler is that users can simply take a picture of their credit card without having to manually type things in. That’s pretty neat.
This will definitely make those impulse buys a lot easier. As if we need that.
In all seriousness, though, it’s just a matter of convenience. Shaving a few seconds off the purchase time doesn’t sound like a lot, but it makes a lot of difference when you are mobile.