Apple is pushing harder for that stronger iOS presence in China. It is one of Apple’s biggest markets, after all.
First, Apple launched some Chinese-language community forums. These are just forums many Apple product owners are used to. They offer support, but it’s all community-based. Help is offered by other Apple users. It’s still very helpful, and sometimes faster than calling in. Especially once the community is built and you can find most of the answers before you ever have to ask a question.
Furthermore, Apple asked developers to localize their apps. While China was one of the markets, it also asked those developing in French, German, Italian, Spanish, Japanese, Russian, Simplified and Traditional Chinese, Korean, Brazilian, Portuguese, Turkish and Arabic.
That makes us wonder how many developers were making apps that weren’t in their native country’s language.